By “cultural capitalism” Slavoj Zizek is talking about the Socialism lite funded by Liberal consumerism that replaced the free market in America in the late 60s. Not necessarily survivalism related, but it isn’t unrelated to the problems we face either.
But more this gives you a basis for understanding the impulse so many Americans have to create unsustainable pyramid schemes which they call “safety nets” but are really misguided attempts to make poverty comfortable, rather than making the impoverished prosperous: